Dianne Francesca Fortuno

About

https://diannefortuno.com Six years across agency, SaaS, e-commerce, and in-house environments have taught me one thing: the best marketing is not the loudest. It is the most deliberate. I built an organic content system from the ground up; a 12-pillar framework, UTM attribution, and an AI-powered publishing pipeline, that grew inbound leads from 17 to 444 per quarter. Zero paid spend. That is a 2,024% increase built entirely on strategy and execution. Before that, I led performance marketing across five platforms and four markets, managing multi-million peso budgets and winning two MMA Smarties Awards for Programmatic and Cross-Digital Media Marketing. What I bring to every role: -Campaign strategy and end-to-end execution across paid, organic, and content -Team leadership and cross-functional coordination (led teams of up to 25) -Data-driven optimization: UTM tracking, attribution modeling, performance reporting -Marketing systems that work without constant supervision (SOPs, playbooks, AI workflows) I have worked in fast-moving agencies, lean startups, and structured in-house environments. I know how to build from scratch and how to scale what already works. Currently open to Marketing Manager roles in PH or remote