Founder and CEO of Pie
United Kingdom
Publications:
Tom MacNally is the Founder and CEO of Pie.tax, a Self Assessment software platform that helps freelancers, contractors, landlords, and self-employed individuals in the UK prepare and file their tax returns with HMRC. Pie is used by thousands of users to track income, manage allowable expenses, and stay compliant throughout the tax year. Through his work building Self Assessment software, Tom has gained firsthand insight into the challenges people face when navigating UK tax filing, including record-keeping, expense tracking, and understanding tax obligations. He regularly comments on Self Assessment, HMRC compliance, self-employment, tax technology, and financial management for small businesses.





