As AI overviews and shopping agents divert clicks away from traditional search results, Google Discover may provide a new and growing source of organic traffic for ecommerce merchants.
Discover is Google’s personalized, query-less content feed similar to ... See more
Whether it’s spring cleaning tips, peanut butter recipes, or honoring Mr. Spock, March 2026 is full of opportunities to use content to promote your company and its products.
The aim of content marketing is to attract, engage, and retain customers. It work... See more
As AI Overviews and shopping agents divert organic traffic, ecommerce marketers may turn to advertising for predictable growth in 2026.
Artificial intelligence is reshaping how people discover products, evaluate options, and complete purchases. It may be ... See more
Autonomous AI shopping agents are moving quickly from novelty to reality, with both financial and legal implications.
AI-first browsers such as Perplexity’s Comet and OpenAI’s Atlas can now search, compare, and initiate purchases with minimal human involv... See more
Agentic shopping presents ecommerce marketers with a familiar problem in a new form.
The promise is simple enough. AI agents act on behalf of shoppers to search, compare, select, and even purchase products. These agents will use a shopper’s preferences — ... See more