Lea Goldman

About

I’m a seasoned writer, editor, and media expert who knows how to translate big ideas into content that connects. Over the past two decades, I’ve built a career distilling complex topics for broad audiences—whether through journalism, editorial strategy, or thought leadership. Now, I combine that creative expertise with AI-powered tools to produce smarter content and strategy at scale. From prompt engineering with ChatGPT, Claude, and Perplexity to visual storytelling with Runway and Canva, I leverage AI to ideate, generate, and refine work that is engaging, efficient and deeply human. I specialize in: Prompt engineering & workflow design for content generation. Editorial storytelling—shaping ideas into compelling narratives. AI-assisted strategy & production—scaling content without sacrificing voice or nuance. At heart, I’m a storyteller who embraces new tools to push creative boundaries. My focus: blending editorial craft with cutting-edge AI to help organizations communicate with clarity, creativity, and impact. Specialties: Content/editorial strategy, content marketing, brand building, sponsored content, branded content, crisis comms, AI-generated content, prompt engineering, video production, social media, audience development, business development, sales, speechwriting, thought leadership, writing/editing, women's media, podcasts, journalism, short form video, long form video, newsroom management, editorial calendars.