Summary This article addresses the growing realization among B2B software leaders that AI is not a total replacement for human staff. It highlights the "Productivity Paradox," the rise of technical debt from AI-generated code, and the shift toward "Human-... See more
Summary This article identifies the primary friction points for B2B software companies, including the lack of a channel strategy, poor payment integration choices, and a failure to understand vertical-specific hardware requirements. It provides actionable... See more
Summary This article explores the critical role of Independent Software Vendors (ISVs) in defending their customers against the escalating threat of ransomware. By analyzing recent attack trends and the shift toward targeting small-to-medium businesses, t... See more
Summary As generative AI becomes a staple in the modern development workflow, ISVs face a new category of technical debt. This article provides a comprehensive audit checklist for software leaders to identify where AI-assisted coding has introduced shortc... See more
Summary This article addresses a common pain point for ISVs: the lack of engagement from channel partners in marketing efforts. It argues that traditional partner portals often fail because they place too much burden on the partner. The piece provides act... See more
