Shawn Nelson

About

Hi, I’m Shawn Nelson—a multicultural, multifaceted CEO, publicist, and strategist passionate about empowering brands and amplifying voices. As the co-founder and CEO of Lipstickroyalty Agency Inc., I specialize in crafting innovative public relations strategies, building impactful campaigns, and delivering results that help brands thrive in a competitive world. My Caribbean heritage and bilingual Spanish proficiency bring a unique perspective to my work, allowing me to connect authentically across cultures and communities. I pride myself on blending creativity with strategy to tell meaningful stories that resonate. Over the years, I’ve led groundbreaking campaigns for major brands, orchestrated experiential events, and built a reputation for being a results-driven publicist who thrives under pressure. From media relations and branding to partnerships and crisis management, my expertise lies in helping brands discover their voice and connect with their audience in impactful ways. While my professional journey is a testament to my dedication, my personal story fuels my passion. Most recently, the passing of my younger brother, Tysean, and my father, Sean, have redefined my purpose-driven approach to life and work. Their legacy inspires me every day to create opportunities, build connections, and make an impact. I’ve been honored to receive accolades such as MIA Legacy 40 Under 40 and recently collaborate with renowned brands like Uncle Nearest, Playboy, Crossfire Hurricane Rum, and Sugarcane Magazine, among others. Let’s connect if you’re looking for a driven professional with a deep understanding of storytelling, innovative thinking, and a relentless commitment to excellence. Together, we can create something extraordinary. Reach out to me here on LinkedIn or visit Lipstickroyalty Agency. Instagram: @Sincerely_Shawn Website: www.thelipstickroyaltyagency.com #PublicRelations #Branding #StrategicThinking #DiversityAndInclusion #WomenInBusiness