Tarena Lofton

About

Hi, I'm Tarena and I'm a seasoned professional with multiple years of experience in strategic communications and social media management. I have a pattern of demonstrated expertise in coordinating cross-platform communication strategies, social media content creation, and analytics reporting. Passionate about project management and leveraging skills in project coordination, problem-solving, and team collaboration.As a content manager, I take lead of content creation for daily health care and health policy stories and promote that content across social platforms. My goal is to lead creative and innovative projects that communicate complex messages to our growing audience. I've successfully coordinated and managed various content projects for upper management using company core values. A year of growth generated an 89% rise in engagement, an acquisition of over 14,500 new followers, and a 64% surge in impressions on X, formerly known as Twitter.Expertise:- Data Driven Decision-Making - Risk Assessment- Delegating Tasks- Process Improvement- Complex Problem-Solving- Presentation Development- Stakeholder Communication- Project Management Software- Cross-Functional CollaborationSuperpowers:- Written and Verbal Communication- Storytelling- Adaptability- Objective Thinking- Organization- Strategic Thinking- Innovative Thinking