Alex Donovan

I'm working on a piece exploring what actually drives online attention in 2025 — not the recycled tips, but what's working right now. I'm looking for marketers, content strategists, social media experts, brand consultants, and digital PR professionals who can speak to real, specific tactics that are cutting through the noise today. I'd love to hear about: What content formats or platforms are generating the most genuine engagement right now How audience behavior has shifted compared to 2023–2024 Specific examples of campaigns or posts that outperformed expectations and why What most brands are still getting wrong about online attention Please include: Your name, title, company, and a brief bio. Responses without credentials will not be considered.