Ariel Baker

About

As an animal lover, I've always thought that I would end up in the veterinary field. Imagine my surprise when I ended up in the complete opposite direction: as a beauty editor, writing for some of the biggest names in media. With experience in both the non-profit field and the world of editorial, I am a mission-driven lover of all things beauty. I've written for publications like POPSUGAR (now known as PS), Forbers Vetted, and Essence Magazine, honing my affinity for speaking about the beauty sector from a socio-cultural lens.Over the years my content has:- Brought in over $300,000 in sponsorship dollars- Been mentioned on a syndicated daytime talk show (https://www.youtube.com/watch?v=0Fsgbn7xv_g)- Brought thousands of eyes to my respective parent brands- Demonstrate a keen understanding of SEO best practices and so much moreNow, I want to continue demonstrating a 360 understanding of the beauty sector from marketing to sales and everything in between.