A sharp decline in your analytics dashboard triggers immediate alarm across marketing teams. If organic sessions dipped in recent months while your pipeline, inbound inquiries, and top-line revenue remain steady, the traffic decline isn't necessarily a bu... See more
It is becoming more frequent that we are seeing unexpected and simultaneous failures of third-party rank tracking and SEO data instruments, with outages seemingly caused by Google changing its HTML and how it is working to prevent other players in the AI ... See more
I grew up not knowing much about my paternal grandfather, Cecil. He died in 1960, when my dad was 14, having been ill for most of my dad's childhood. Long-standing readers may remember I previously used AI tocolourise and animate the few photos I have of ... See more
Jake Ward, producer and emcee of North Bay Cabaret's annual Halloweird show, has a succinct pitch for this year's Halloween spectacle: Come for the outrageous performances, stay for the unexpected and don't pay more than you have to. The theme: 'More slea... See more
Every few months, someone declares that SEO is dead. The current version goes like this: Google answers the question in an AI Overview, an assistant recommends three hotels, and nobody needs to visit your website any more. There is a real shift behind the... See more