B2B product design is a different problem than consumer design. The user didn't choose the product. They were given it. They use it under time pressure, often alongside five other tools, to do a job their employer cares about, not a task they chose. Desig... See more
*** This is a Security Bloggers Network syndicated blog from Deepak Gupta's notebook authored by the team. Read the original post at: https://guptadeepak.com/how-to-buy-software-when-ai-breaks-pricing/ AI has broken the per-seat price, and buyers now hold... See more
*** This is a Security Bloggers Network syndicated blog from Deepak Gupta's notebook authored by the team. Read the original post at: https://guptadeepak.com/nobody-knows-how-big-geo-is/ Every vendor deck in this category opens with a market size slide. I... See more
*** This is a Security Bloggers Network syndicated blog from Deepak Gupta's notebook authored by the team. Read the original post at: https://guptadeepak.com/superintelligence-product-label-builders/ In one week, 'superintelligence' went from a research-l... See more
*** This is a Security Bloggers Network syndicated blog from Deepak Gupta's notebook authored by the team. Read the original post at: https://guptadeepak.com/ai-changed-saas-onboarding-email/ A new user signs up for your product at 11 p.m. They create a p... See more
