Erin Rodrigue - Journalist Profile

Featured Articles

How to post on social media from Claude (with Hootsuite's connector)

Lots of social media managers use AI to write a first draft. Then they copy it, open another tab, paste it in, and schedule it by hand. Connecting Claude to your social media tool cuts out those middle steps. In this guide, we’ll walk through how it works... See more

hootsuite.com•Erin Rodrigue•Oct 2, 2026

What is audience intelligence? A guide for marketing teams

Your audience has probably changed since the last time you updated the persona deck. Audience intelligence helps you catch those changes before your marketing starts running on assumptions. Read on to learn what it is, why it matters, and how to get start... See more

hootsuite.com•Erin Rodrigue•Sep 29, 2026

Millennials and social media: Trends, habits, and tips for 2026

If you ever sent a Facebook poke, there’s a good chance this article is about you. Millennials have been online since the awkward early days. Now they’re older, busier, and a little pickier about what gets their attention. Keep reading to learn how Millen... See more

hootsuite.com•Erin Rodrigue•Sep 28, 2026

What is predictive media intelligence? A guide for marketing teams

Marketing would be a lot easier if you could predict the future. Unfortunately, that’s not an option (unless you know something I don’t). But there is something close to it: predictive media intelligence. Here’s how it works, and how to actually use it. K... See more

hootsuite.com•Erin Rodrigue•Sep 25, 2026

Marketing silos: What they are and how to fix them

If your paid team and your social team have never met, you probably have a silo problem. Silos have a way of turning one marketing department into a bunch of separate little worlds. This guide breaks down why they form, what they cost, and how to bring te... See more

hootsuite.com•Erin Rodrigue•Sep 24, 2026

Bylined Articles

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Social media managers: How do you prioritize tasks and use AI?

Business and Finance

Deadline: Oct 23rd, 2026 7:00 PM ET

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63 responses

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Deadline: Sep 17th, 2026 6:00 PM ET

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21 responses

Marketing leaders: How do you tackle silos?

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Deadline: Sep 11th, 2026 2:00 PM ET

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51 responses

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HARO Queries

Social media managers: How do you prioritize tasks and use AI?

Business and Finance

Deadline: Oct 23rd, 2026 7:00 PM ET

•

Hootsuite

•

67 responses

Seeking influencer marketing experts

Business and Finance

Deadline: Oct 9th, 2026 3:00 PM ET

•

Hootsuite

•

18 responses

Seeking marketing managers/leaders for article on productivity tools

Business and Finance

Deadline: Sep 25th, 2026 4:00 PM ET

•

Hootsuite

•

63 responses

Seeking social listening experts for Hootsuite article

Business and Finance

Deadline: Sep 17th, 2026 6:00 PM ET

•

Hootsuite

•

21 responses

Marketing leaders: How do you tackle silos?

Business and Finance

Deadline: Sep 11th, 2026 2:00 PM ET

•

Hootsuite

•

51 responses