Faith Xue

Editor in Chief, Coveteur

new york, new york, united states

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Driven and versatile writer, editor and manager with a passion for online media and editorial. Interests & Specialties: - Writing and conceptualizing premium editorial content around the topics of style, beauty, health and women's lifestyle - Launching online communities and creating stimulating, traffic-driving content - Utilizing creative social media strategy to engage audiences and increase brand awareness

Featured Articles

48 Hours At Art Basel With Coveteur's EIC

Culture 48 Hours At Art Basel With Coveteur's EIC Mini martinis, hanging light sculptures, and a basement set from The Dare. As I stood on the corner of Collins Ave and 39th Street in Miami’s South Beach, bathed in the fluorescent glow of a street lamp, f... See more

coveteur.com•Faith Xue•Dec 9, 2025

The Best Sephora Black Friday & Cyber Monday Deals, According To A Beauty Director

Beauty 10 Sephora Cyber Week Finds Beauty Editors Actually Buy Trust me, I was a beauty director for 10 years. It might feel hyperbolic to say that I've tried every beauty product at Sephora, but I'm certainly not far off. In my past life before Coveteur,... See more

coveteur.com•Faith Xue•Nov 27, 2025

Why Is Beauty Getting So Unsettling? The "Ugly Beauty" Trend Explained

Beauty Why Is Beauty Getting So Unsettling? Runway makeup is getting darker, weirder, and harder to look away from. Here’s what that says about us—and the world we’re living in. Fashion has always flirted with the absurd, the eerie, and the extreme. Theat... See more

coveteur.com•Faith Xue•Nov 4, 2025

Miley Cyrus On Her Maybelline Partnership & Letting Go Of Expectations

Beauty Miley Cyrus Takes It Slow The pop star and Maybelline ambassador opens up about skinny brows, star signs, and finally letting go of expectations. In The Close-Up, Coveteur gets up close and personal with the people shaping the creative industries a... See more

coveteur.com•Faith Xue•Oct 30, 2025

The Best Skincare Treatments In Seoul, According To A Skincare Expert

Skincare Expert Vanessa Lee's 3-Day Seoul Beauty Diary From top-secret clinics to cutting-edge treatments. I first started following Vanessa Lee years ago, when I came upon her Instagram page and skincare studio, The Things We Do. I was entranced by her a... See more

coveteur.com•Faith Xue•Oct 9, 2025

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Faith Xue

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Featured Articles

48 Hours At Art Basel With Coveteur's EIC

The Best Sephora Black Friday & Cyber Monday Deals, According To A Beauty Director

Why Is Beauty Getting So Unsettling? The "Ugly Beauty" Trend Explained

Miley Cyrus On Her Maybelline Partnership & Letting Go Of Expectations

The Best Skincare Treatments In Seoul, According To A Skincare Expert

Is this you?

Social Media

Connect with journalists.

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Featured Articles

48 Hours At Art Basel With Coveteur's EIC

The Best Sephora Black Friday & Cyber Monday Deals, According To A Beauty Director

Why Is Beauty Getting So Unsettling? The "Ugly Beauty" Trend Explained

Miley Cyrus On Her Maybelline Partnership & Letting Go Of Expectations

The Best Skincare Treatments In Seoul, According To A Skincare Expert

Social Media