Frances Verjano

About

With over eight years of professional experience, my expertise lies in content strategy and writing, which has significantly contributed to the growth of my role at Travelzoo. My mission aligns with enhancing the value of our membership through diverse and compelling content, ensuring an increase in revenue potential. I take pride in offering unique perspectives that resonate with both our members and the organization's culture, guiding teams towards creative solutions. As the lead content strategist for the Local and Entertainment division at Travelzoo, I manage revenue goals and deliver top media campaigns. I have honed my skills in writing, editing, and social media communications, which are essential for crafting engaging content that meets our brand's high standards. Collaborating closely with the Sales team, I advise on client quality and strive to elevate my fellow Producers' account management capabilities.