Jennifer Johnson

As Ireland edges toward the World Cup play-offs and the tournament itself approaches later this year, advertisers face a very particular set of opportunities and risks. New research from Talon’s PULSE_ Brand Tracker, reported by AdWorld on March 6, 2026, ... See more

Big picture: Google hedges its bets as Search and Gemini evolve Google’s vice president and head of Search, Liz Reid, has drawn a clearer line between the companys traditional Search product and its generative AI system Gemini, while admitting that the lo... See more

Chrome 146 has opened a developer preview of WebMCP – a proposed standard that would let AI agents call website functions directly rather than scraping pages or relying on scarce public APIs. The feature is currently hidden behind a Chrome flag and intend... See more

A recent experiment reported by Tim Kraft for Search Engine Land reveals a stark lesson for anyone still treating search as a cheap growth channel. The experiment intentionally built low-trust, programmatic affiliate sites to test how long Google would to... See more

Summary American Eagle is doubling down on country music as a route to young customers, becoming the exclusive apparel and denim sponsor of the Stagecoach festival and signing rising star Bailey Zimmerman as a marquee face of its Jeans Country push. (adwe... See more