The University of Tennessee, Knoxville, welcomes Carolyn J. Anderson, an internationally recognized radiopharmaceutical researcher, as a UT-Oak Ridge National Laboratory Governor’s Chair. In this role, Anderson will research the potential of ORNL-produced... See more
Overview Google has pushed a sizable update to its offline campaign management tool with the roll-out of Google Ads Editor 2.13. The release brings AI-driven capabilities into Shopping campaigns, expands Performance Max options, and adds new reporting and... See more
Campaign overview Droga5 Dublin, part of Accenture Song, has rolled out a novel awareness push for Samaritans Ireland that asks the public to do something most people have never considered: donate their voicemail. Launched publicly this week and reported ... See more
Dublin LG and cloud gaming start up Phynd have struck a partnership that aims to make high‑quality, console‑grade gaming available to millions of living rooms without a traditional console, subscription, or game purchase. Reported by Mark Stenberg for Adw... See more
Overview ChatGPT Ads has rolled out a significant set of advertiser tools aimed at closing the gap with more mature platforms, with a clear tilt toward performance marketing. The update introduces conversion-optimised bidding, average daily budgeting on a... See more
