Latifa Alshamsi is more than just a popular name on social media. She is a creative voice, a passionate entrepreneur, and a trendsetter in the Gulf’s fashion and lifestyle scene. With a strong following, an inspiring personality, and a clear vision, Latif... See more
A rising stock market can make investors look at prices first. Eman Ahmed Attia looks further. As an Investment Manager and Financial & Investment Advisor, Attia approaches the Egyptian market through a broader question: what is a company actually wor... See more
Early in her career, Ruba Naim Alhelo discovered that hospitality was not simply about delivering an impressive guest experience. Behind every interaction was something more complex: understanding people, anticipating what they might need and creating con... See more
Some influencers build audiences by chasing every trend. Others build something more lasting by teaching people what is worth noticing. Maryam Marafy belongs to the second category. With a digital identity centred on lifestyle, beauty, fashion and careful... See more
Long before Ulugbek Pardaboev began thinking about creating a company of his own, one question fascinated him: how do businesses attract people and build meaningful connections with them? That curiosity eventually led him toward business management, sales... See more
