Pawel Tatarek

An e-commerce landing page is a standalone page designed for one specific goal and audience, who arrive directly after clicking a link in a search result, a paid ad, or a marketing email. Its primary goal is to drive conversions. This distinguishes them f... See more

Our e-commerce CRO checklist gives you a list of 30+ evidence-backed conversion strategies that deliver quick wins and help you plug the biggest holes in your conversion funnel, from site-wide optimizations to post-purchase customer nurturing. The checkli... See more

A website sidebar includes navigation elements, like menus or search boxes, supporting content, like author bio or similar posts, and conversion elements, like a newsletter signup form. On content-heavy blogs and docs, and stores with large catalogs, side... See more

Facebook ecommerce apps in this guide let you: - Integrate your product catalog with Meta’s Commerce Manager, so it appears in Facebook Shops and Instagram Shopping, - Keep your inventory and pricing up to date, - Tag products in posts, Stories, and Reels... See more

Stuck between Crazy Egg and Mouseflow for your next website optimization tool? Crazy Egg is the better fit if you want heatmaps, session recordings, surveys, error tracking, web analytics, and native A/B testing in one subscription, so you can spot a prob... See more