Here's a new AI angle that email marketers may not yet be aware of. A firm called Moonlit (from Vulture Labs) says it is paying people for research contributions—i.e., their survey answers. AI researches the information and drafts the answer, subject to a... See more
As if email senders don't have enough to worry about, here's one more headache: agentic agents. These robotic agents can infiltrate email systems, and just about anything else, and they can harm companies just as severely as traditional hackers, judging b... See more
By definition, all firms sending email have an email list. But many B2B brands especially, smaller ones, are unable to extract maximum value out of this asset. Enter Singulate, an agentic personalization platform used primarily by B2B enterprise marketing... See more
Marketers can get their emails into the inbox, but that doesn't mean they'll be read or trusted. There's too much competition for attention, much of it the work of hackers and other cyber felons. One possible solution: EasyDMARC, an email trust platform, ... See more
Email senders can expect the usual stuffed inboxes in this final quarter of the year. A new Validity study shows 43% of B2C brands are increasing their holiday email investments in 2026. Moreover, they're starting early -- 46%, at least four months ahead,... See more
