We Want Your TV Ad to Ring Up at the Checkout: Christine Foster of Kroger Precision Marketing CANNES, France – For years, marketers have treated brand building and sales activation like divorced parents awkwardly sharing custody of the media budget. Chris... See more
AI Literacy Is Judgement Capability: A White Paper on Building AI Skills from Classroom to Workplace AI literacy is judgement capability for an AI-augmented world. This white paper presents a unified, psychometrically grounded framework showing how AI cap... See more
Interactive TV Is Ready to Press Start: Phynd CEO André Swanston CANNES, France – Television has spent decades asking viewers to sit down, stay quiet and watch whatever happened to be on. André Swanston, chief executive of cloud gaming platform Phynd, thi... See more
The Odlum Brown VanOpen is set to make its triumphant return. The largest pro tennis tournament in Western Canada, the West Vancouver event was first held in 2002, but has fallen on tough times recently. It has been held just once this decade , as the pan... See more
The Odlum Brown VanOpen is set to make its triumphant return. The largest pro tennis tournament in Western Canada, the West Vancouver event was first held in 2002, but has fallen on tough times recently. It has been held just once this decade, as the pand... See more
