Pacers Sports & Entertainment has aligned with Range Sports to capitalize on the gravitas of its WNBA and NBA franchises and its burgeoning entertainment district, as it continues to organically turn a traditionally smaller market town into a larger o... See more
Ohio-based Progressive Insurance will be the sole jersey patch sponsor of Cleveland’s impending WNBA franchise, in a rare deal that will place Progressive branding on both the chest and abdomen of the uniform once the team arrives in the spring of 2028. T... See more
Mike and Paul or Paul and Mike. It’s not important whose name comes first — although they did once almost come to blows over it — it’s whether, as blood brothers, they can make the Premier Lacrosse League last. One is quick-tempered (Mike), the other hot-... See more
The Lakers have made L.A.-based Albert their jersey patch sponsor, as the personal finance app crosses locker rooms and strikes its first deal with an NBA franchise. Since February 2025, Albert’s only local sports deal had been a patch partnership with th... See more
The conga line of NBA expansion groups is longer than anyone realized, especially in Las Vegas, where they’re placing $8 billion cards on the table. “It’s music to my ears,” NBA Commissioner Adam Silver said during this week’s board of governors press con... See more
